HoReCa
Rubin — fine-dining restaurant
An atmospheric site that converts visitors into table reservations.

- 5.1×
- Online bookings
- +38%
- Avg. check
- 0.8s
- Mobile LCP
A flagship restaurant whose digital presence consisted of an Instagram and a Yandex.Eda profile.
The problem
- No way to book online — every reservation by phone, lost off-hours.
- Menu PDF was 14MB and unreadable on mobile.
- Special events promoted only on social — invisible to search.
The solution
- Cinematic Next.js site with native menu rendering and real-time availability.
- Reservation flow with deposit + Telegram notification to host.
- Event landing pages indexed for local search.
The outcome
412% more reservations in 5 months. Average check +38% from upsell on confirmation page.
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