AI · Apr 28, 2026 · 7 min read
AI website design in 2026: what's actually production-ready
We design and build sites with AI assistance. Here's what works, what doesn't, and what we still do by hand.
What AI is great at
- Generating Figma layouts from a brief in 5 minutes (we then refine).
- Writing first-draft copy in any language at brand voice.
- Producing 50 hero image variants for A/B testing.
- Generating typed boilerplate, form validation, and tests.
Where AI still loses
Brand strategy, conversion psychology, and the small frictions that turn a visitor into a customer. AI doesn't know that your form field labels confuse 30% of users — but a 5-minute call with three customers does.
Our hybrid pipeline
AI does the first 70% in hours instead of days. Human judgment, taste, and direct customer research do the last 30% — and that 30% is what determines whether the site converts.
Ready to ship a site that actually sells?
Free 20-minute consult. We'll review your current site, point out the 3 biggest leaks, and tell you what we'd build instead.